Staffly Case Study: Building an AI-Assisted Hiring Platform for TecHobbit
Gunadhya Software Solutions built Staffly for TecHobbit, end to end. We created the brand, wrote the website, and engineered the recruiter platform on Next.js, Node.js, PostgreSQL and OpenAI. Staffly now offers full-time recruiting, contract staffing, Recruitment-as-a-Service, Employer of Record and payroll under one brand, with an AI-assisted platform for recruiters.
- Client
- TecHobbit
- Industry
- Recruitment & staffing
- Engagement
- Brand, website, platform, security
- Timeline
- 6 months
- Team
- 2 people
At a glance
- The client. TecHobbit, launching Staffly as its hiring and payroll service line.
- The problem. Five offers and two audiences (employers and recruiters) had to fit one clear, fast brand.
- What we built. Brand guide, 13-page website, and a recruiter platform with AI-assisted Submission Packages.
- Stack. Next.js, React, Node.js, Express, PostgreSQL, OpenAI, Nginx on Ubuntu.
- Result. Launched in 24 weeks, mobile Lighthouse 90, [X] recruiters onboarded.
About Staffly
Experienced recruiters, backed by an AI-assisted platform
Staffly is TecHobbit's hiring service line. It pairs experienced recruiters with an AI-assisted platform. Employers come to hire full-time or contract talent, outsource recruiting, or employ people through Employer of Record and payroll. Recruiters come to use the platform to source, track and submit candidates.
What we delivered
Brand foundation
Staffly brand guide: logo use, colour, type, voice and messaging, aligned with TecHobbit's identity.
Website content
Copy for 13 pages: home, 4 solution pages, recruiter platform and pricing, customers, about, resources, contact, demo.
Web platform
Next.js site with separate employer and recruiter journeys, pre-rendered pages, login and registration.
Recruiter product
Workflow from job post to placement, with AI-assisted Submission Packages.
Security & ops
Server hardening and incident response on the production host; Nginx on Ubuntu.
The Challenge
One brand, five offers, two very different visitors
TecHobbit needed one brand to carry five offers and two very different visitors. Employers want to hire. Recruiters want to evaluate software. Each needed its own path, and neither should get lost in the other's content.
Staffly's offers
- Full-time recruiting
- Contract staffing
- Recruitment-as-a-Service
- Employer of Record
- Payroll
- + Recruiter platform
Five offers, one journey
Full-time recruiting, contract staffing, RaaS, Employer of Record and payroll each needed its own page without blurring together.
Two audiences
Employers book a demo or post a role. Recruiters start a trial. Different navigation, content and calls to action.
A multi-step product
Sourcing, pipeline tracking, submission packages and interview scheduling had to make sense before sign-up.
Speed and search
Content-heavy pages had to load fast on mobile and stay crawlable, while login and the product stay dynamic.
Our Approach
We started with the brand and the words, then built the platform around them
- 1
Brand first
We wrote Staffly's brand guide so every page and screen spoke in one voice.
- 2
Content before code
We wrote all 13 pages, so the information architecture came from what each visitor needs to read.
- 3
Split the journeys
One page per employer service, and a separate recruiter section, each with its own FAQs and CTA. Visitors reach the right offer in one or two clicks.
- 4
Show the product
Step-by-step walkthroughs use real screens to show how a job is posted, candidates are sourced, packages are built and interviews booked.
- 5
Build for speed
Marketing pages are pre-rendered with Next.js and served from cache. The app runs on Node.js and Express APIs with PostgreSQL.
Product Spotlight
The Submission Package: from shortlist to send-ready profile
The Submission Package is the centre of the recruiter platform. It turns a shortlisted candidate into a ready-to-send profile: formatted resume, recruiter notes, a key-details matrix and a match score. OpenAI does the first draft; the recruiter reviews and sends.
Step 01
Post a job in seconds
Create a job posting and distribute it to 50+ boards with one click. Track applications as they come in.
- 50+ job boards
- One-click distribution
- Application tracking
Step 02
Source and match
AI-powered candidate search across multiple channels, with saved searches and candidate recommendations.
- Multi-channel search
- AI recommendations
- Saved pipelines
Step 03
Build submission packages
OpenAI drafts a formatted resume, recruiter notes and a key-details matrix. The recruiter reviews and sends.
- Formatted resume
- Recruiter notes
- Key-details matrix
Step 04
Schedule interviews
Interviews are coordinated automatically between the candidate and the hiring team, without the back-and-forth.
- Automated coordination
- No back-and-forth
- Linked to the pipeline
Step 05
Place and track
Placements and pipeline progress are tracked in one place, from first submission to accepted offer.
- Placement tracking
- Pipeline status
- Analytics
Illustrative sample candidate, as shown in Staffly's own product walkthrough.
Results
What we delivered
Technology Stack
What Staffly runs on, and why
Next.js, React
Pre-rendered pages for speed and SEO; same app handles login.
Node.js, Express
Lightweight APIs for the recruiter workflow.
PostgreSQL
Relational data for jobs, candidates and pipelines.
OpenAI
Drafts submission packages and supports matching.
Nginx on Ubuntu
Simple, fast, fully under our control.
"One of the best hiring decisions we've made."
The team at Gunadhya Software Solutions Pvt. Ltd. is a squad you can rely on to go to war with. What sets Gunadhya apart is their unwavering tenacity, consistency, transparency, and sense of ownership. They don't just execute requirements—they stand with you through every challenge until the job is done. Choosing Gunadhya as our engineering partner is one of the best hiring decisions we've made.
FAQ
Frequently asked questions
What is Staffly?
Staffly is TecHobbit's hiring service line. It offers full-time recruiting, contract staffing, Recruitment-as-a-Service, Employer of Record and payroll, backed by an AI-assisted platform that recruiters use to source, track and submit candidates. Gunadhya Software Solutions built its brand, website and platform.
Who built Staffly?
Gunadhya Software Solutions, a Pune-based software company, built Staffly as TecHobbit's engineering partner. Our work covered the brand guide, website copy, the Next.js web platform, the recruiter product and production server security.
What technology is Staffly built on?
Staffly runs on Next.js and React for the frontend, Node.js and Express for APIs, PostgreSQL for data and OpenAI for AI features. It is served through Nginx on Ubuntu. Marketing pages are pre-rendered for fast mobile loads and search visibility.
How does Staffly use AI?
Staffly uses OpenAI to draft submission packages: a formatted resume, recruiter notes and a key-details matrix for each candidate. Recruiters review every package before it goes to the employer, so the AI saves time without replacing human screening.
How long does it take to build a recruitment platform like Staffly?
A branded website with a recruiter workflow like Staffly took us 24 weeks. Timelines depend on scope: number of services, integrations with job boards or payroll, and AI features. We share a fixed estimate after a short discovery call.
Can Gunadhya build a similar hiring or HR platform for us?
Yes. We build recruitment platforms, applicant tracking, staffing portals and HR tools, with AI features where they help. We can take on brand and content too, or work from your existing design. Book a call to discuss your scope.
Building a hiring or HR platform?
We built Staffly from brand to production. Tell us what you're planning and we'll tell you how we'd approach it.